San Diego Magician Ben Silver was just named the #1 Most Unique Business in America by Yelp.
Ben Silver is a magician. Ben Silver is a sommelier. Ben Silver is one of a kind.
There may be other Americans who operate a magic business and also operate a sommelier business. Silver operates one business, Ben Silver Magic, that offers magic and sommelier services, to the same customers on the same night — often mixing wine and magic in the same trick. And according to Yelp data, his is the only magician-sommelier business in the U.S.
Silver stands out for combining two categories to great effect. Among those 21,076 businesses, he ranks №1 on our measure combining average rating with number of reviews, the one we use to rank every U.S restaurant and many other sets of businesses.